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Found results 30 Full data Concise dataClick the title to see full data and shelfmark of each item |
Consultabilità delle tesi
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AMOROSO EMANUELE, SUSTAINABILITY AND BLOCKCHAIN: DEFINING PRODUCT PROVENANCE AND ITS IMPLICATIONS FOR THE FASHION INDUSTRY,
Rel. WAGNER RALF,
AA 2020/2021
Author:
AMOROSO EMANUELE
Title: SUSTAINABILITY AND BLOCKCHAIN: DEFINING PRODUCT PROVENANCE AND ITS IMPLICATIONS FOR THE FASHION INDUSTRY Relatore: WAGNER RALF Academic year: 2020/2021 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-207 Richiedi la consultazione |
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BETTOTTI BEATRICE, INVOLVEMENT, ATTITUDE CHANGE AND PERCEPTION IN THE FASHION INDUSTRY: A CONTEMPORARY REASSESSMENT OF THE ELABORATION LIKELIHOOD MODEL OF PERSUASION,
Rel. WAGNER RALF,
Rel. RODRIGUEZ SANTOS MARIA CARMEN,
AA 2015/2016
Author:
BETTOTTI BEATRICE
Title: INVOLVEMENT, ATTITUDE CHANGE AND PERCEPTION IN THE FASHION INDUSTRY: A CONTEMPORARY REASSESSMENT OF THE ELABORATION LIKELIHOOD MODEL OF PERSUASION Relatore: RODRIGUEZ SANTOS MARIA CARMEN Secondo Relatore: WAGNER RALF Academic year: 2015/2016 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-90 Richiedi la consultazione |
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BLANCO CLARA MARIA, CONSUMER LOYALTY IN THE MOBILE PHONE SECTOR: THE SPANISH CASE,
Rel. WAGNER RALF,
Rel. VÁZCUES BURGUETE JOSÉ LUIS,
AA 2011/2012
Author:
BLANCO CLARA MARIA
Title: CONSUMER LOYALTY IN THE MOBILE PHONE SECTOR: THE SPANISH CASE Relatore: WAGNER RALF Secondo Relatore: VÁZCUES BURGUETE JOSÉ LUIS Academic year: 2011/2012 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-3 Richiedi la consultazione |
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DE MARCHI STEFANIA, ONLINE CONSUMER BEHAVIOUR IN APPAREL VIRTUAL STORES: AN INSIGHT INTO THE ITALIAN MARKET,
Rel. TREVISAN ITALO,
Rel. GANASSALI STEPHANE,
AA 2013/2014
Author:
DE MARCHI STEFANIA
Title: ONLINE CONSUMER BEHAVIOUR IN APPAREL VIRTUAL STORES: AN INSIGHT INTO THE ITALIAN MARKET Relatore: TREVISAN ITALO Secondo Relatore: GANASSALI STEPHANE Correlatore: WAGNER RALF Academic year: 2013/2014 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-48 Richiedi la consultazione |
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DEGRAZIA GIACOMINI GRACIELA, INNOVATION THROUGH CROWDSOURCING: THE USAGE OF COLLECTIVE INTELLIGENCE IN COMPANIES' INNOVATION PROCESSES AND HOW IT AFFECTS CONSUMER BEHAVIOUR,
Rel. TREVISAN ITALO,
AA 2011/2012
Author:
DEGRAZIA GIACOMINI GRACIELA
Title: INNOVATION THROUGH CROWDSOURCING: THE USAGE OF COLLECTIVE INTELLIGENCE IN COMPANIES' INNOVATION PROCESSES AND HOW IT AFFECTS CONSUMER BEHAVIOUR Relatore: TREVISAN ITALO Correlatore: GANASSALI STÉPANE Secondo Correlatore: WAGNER RALF Academic year: 2011/2012 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-4 Richiedi la consultazione |
DORION BENJAMIN, EXPERIENTIAL MARKETING AND THE BANKING INDUSTRY,
Rel. TREVISAN ITALO,
Rel. RODRÍGUEZ SANTOS CARMEN,
AA 2011/2012
Author:
DORION BENJAMIN
Title: EXPERIENTIAL MARKETING AND THE BANKING INDUSTRY Relatore: RODRÍGUEZ SANTOS CARMEN Secondo Relatore: TREVISAN ITALO Correlatore: WAGNER RALF Secondo Correlatore: GANASSALI STÉPANE Academic year: 2011/2012 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-5 |
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EISELE KRISTIN, LOVEMARKS AND THEIR INFLUENCE ON CUSTOMER BEHAVIOUR,
Rel. WAGNER RALF,
Rel. VÁZCUES BURGUETE JOSÉ LUIS,
AA 2011/2012
Author:
EISELE KRISTIN
Title: LOVEMARKS AND THEIR INFLUENCE ON CUSTOMER BEHAVIOUR Relatore: WAGNER RALF Secondo Relatore: VÁZCUES BURGUETE JOSÉ LUIS Academic year: 2011/2012 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-6 |
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GARCÍA JENNIFER, COUNTRY OF ORIGIN EFFECTS - REPUTATION OF SPANISH BRANDS OUTSIDE BORDERS,
Rel. RODRÍGUEZ SANTOS CARMEN,
Rel. TREVISAN ITALO,
AA 2011/2012
Author:
GARCÍA JENNIFER
Title: COUNTRY OF ORIGIN EFFECTS - REPUTATION OF SPANISH BRANDS OUTSIDE BORDERS Relatore: RODRÍGUEZ SANTOS CARMEN Secondo Relatore: TREVISAN ITALO Correlatore: WAGNER RALF Secondo Correlatore: GANASSALI STÉPANE Academic year: 2011/2012 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-7 |
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HEMPEL JANEK, OPPOSITIONAL BRAND AVOIDANCE - A NEW THEORETICAL APPROACH,
Rel. WAGNER RALF,
AA 2012/2013
Author:
HEMPEL JANEK
Title: OPPOSITIONAL BRAND AVOIDANCE - A NEW THEORETICAL APPROACH Relatore: WAGNER RALF Academic year: 2012/2013 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-30 Richiedi la consultazione |
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HORN RICHARD ALEXANDER, IS THE REPUTATION QUOTIENT A VALID AND RELIABLE MEASURE FOR CORPORATE REPUTATION?,
Rel. TREVISAN ITALO,
Rel. WAGNER RALF,
AA 2013/2014
Author:
HORN RICHARD ALEXANDER
Title: IS THE REPUTATION QUOTIENT A VALID AND RELIABLE MEASURE FOR CORPORATE REPUTATION? Relatore: WAGNER RALF Secondo Relatore: TREVISAN ITALO Academic year: 2013/2014 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-54 Richiedi la consultazione |
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JANISZEWSKA ALEKSANDRA, THE POWER OF STORYTELLING IN SOCIAL MEDIA MARKETING,
Rel. WAGNER RALF,
Rel. GUTIÉRREZ RODRÍGUEZ PABLO,
AA 2011/2012
Author:
JANISZEWSKA ALEKSANDRA
Title: THE POWER OF STORYTELLING IN SOCIAL MEDIA MARKETING Relatore: WAGNER RALF Secondo Relatore: GUTIÉRREZ RODRÍGUEZ PABLO Academic year: 2011/2012 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-9 Richiedi la consultazione |
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KAFKA CHRISTINE MARIE, WHAT MUST ONLINE VIDEOS COMBINE TO BECOME VIRAL? AN ANALYSIS OF THE COMPLEXITY, CONFIGURATION AND USE OF ONLINE VIDEOS,
Rel. WAGNER RALF,
AA 2012/2013
Author:
KAFKA CHRISTINE MARIE
Title: WHAT MUST ONLINE VIDEOS COMBINE TO BECOME VIRAL? AN ANALYSIS OF THE COMPLEXITY, CONFIGURATION AND USE OF ONLINE VIDEOS Relatore: WAGNER RALF Academic year: 2012/2013 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-31 Richiedi la consultazione |
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KLEPAN ANNA, EXPERIENTIAL MARKETING APPLIED TO THE SERVICE SETTINGS OF CINEMAS: ENHANCING THE CINEMA ATTENDANCE OF GENERATION Y IN GERMANY AND SPAIN,
Rel. TREVISAN ITALO,
Rel. GANASSALI STÉPANE,
AA 2011/2012
Author:
KLEPAN ANNA
Title: EXPERIENTIAL MARKETING APPLIED TO THE SERVICE SETTINGS OF CINEMAS: ENHANCING THE CINEMA ATTENDANCE OF GENERATION Y IN GERMANY AND SPAIN Relatore: TREVISAN ITALO Secondo Relatore: GANASSALI STÉPANE Correlatore: WAGNER RALF Secondo Correlatore: RODRÍGUEZ SANTOS CARMEN Academic year: 2011/2012 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-11 |
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LIOTINE ANTONELLA, THE ADOPTION OF THE E-WOM IN THE CONSUMER DECISION-MAKING PROCESS: A COMPARISON OF INDIA, UNITED STATES AND ITALY,
Rel. WAGNER RALF,
Rel. GANASSALI STEPHANE,
AA 2015/2016
Author:
LIOTINE ANTONELLA
Title: THE ADOPTION OF THE E-WOM IN THE CONSUMER DECISION-MAKING PROCESS: A COMPARISON OF INDIA, UNITED STATES AND ITALY Relatore: WAGNER RALF Secondo Relatore: GANASSALI STEPHANE Academic year: 2015/2016 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-95 |
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LONDERO LAZZARI CARLA ANGELICA, ETHNIC CONSUMPTION: RESEARCH ON AN ETHNIC IDENTITY PATTERN AND INTERGENERATIONAL INFLUECES ON CONSUMPTION USING EXAMPLES OF GERMANY AND ENGLAND,
Rel. URKMEZ TAYLAN,
Rel. WAGNER RALF,
AA 2015/2016
Author:
LONDERO LAZZARI CARLA ANGELICA
Title: ETHNIC CONSUMPTION: RESEARCH ON AN ETHNIC IDENTITY PATTERN AND INTERGENERATIONAL INFLUECES ON CONSUMPTION USING EXAMPLES OF GERMANY AND ENGLAND Relatore: WAGNER RALF Secondo Relatore: URKMEZ TAYLAN Academic year: 2015/2016 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-96 Richiedi la consultazione |
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MAIER MONIKA ELISABETH, ETHICAL CONSUMPTION: A HOLISTIC APPROACH TOWARDS AN UNDERSTANDING OF THE ATTITUDE-INTENTION-BEHAVIOUR GAP,
Rel. WAGNER RALF,
Rel. GANASSALI STEPHANE,
AA 2013/2014
Author:
MAIER MONIKA ELISABETH
Title: ETHICAL CONSUMPTION: A HOLISTIC APPROACH TOWARDS AN UNDERSTANDING OF THE ATTITUDE-INTENTION-BEHAVIOUR GAP Relatore: WAGNER RALF Secondo Relatore: GANASSALI STEPHANE Academic year: 2013/2014 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-57 Richiedi la consultazione |
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MARTORIELLO GIUSEPPE, INNOVATION MANAGEMENT: BUSINESS MODELS FOR DISRUPTIVE TECHNOLOGIES: THE CASE OF ELECTRIC VEHICLES ,
Rel. TREVISAN ITALO,
Rel. GANASSALI STÉPANE,
AA 2011/2012
Author:
MARTORIELLO GIUSEPPE
Title: INNOVATION MANAGEMENT: BUSINESS MODELS FOR DISRUPTIVE TECHNOLOGIES: THE CASE OF ELECTRIC VEHICLES Relatore: TREVISAN ITALO Secondo Relatore: GANASSALI STÉPANE Correlatore: RODRÍGUEZ SANTOS CARMEN Secondo Correlatore: WAGNER RALF Academic year: 2011/2012 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-16 Richiedi la consultazione |
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MEDUSA MARCO, PRODUCT AND SERVICE PLACEMENT: A CROSS-CULTURAL STUDY ON HOW ITALIAN AND GERMAN MOVIEGOERS ARE AFFECTED BY THE DIFFERENT MODALITIES OF THIS MARKETING PRACTICE,
Rel. WAGNER RALF,
AA 2015/2016
Author:
MEDUSA MARCO
Title: PRODUCT AND SERVICE PLACEMENT: A CROSS-CULTURAL STUDY ON HOW ITALIAN AND GERMAN MOVIEGOERS ARE AFFECTED BY THE DIFFERENT MODALITIES OF THIS MARKETING PRACTICE Relatore: WAGNER RALF Academic year: 2015/2016 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-97 Richiedi la consultazione |
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MIRANTES GUTIERREZ AITOR, THE IMPACT OF GAMING ON SPORT BUSINESS: THE CASE STUDY OF FANTASY FOOTBALL,
Rel. WAGNER RALF,
AA 2020/2021
Author:
MIRANTES GUTIERREZ AITOR
Title: THE IMPACT OF GAMING ON SPORT BUSINESS: THE CASE STUDY OF FANTASY FOOTBALL Relatore: WAGNER RALF Academic year: 2020/2021 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-215 Richiedi la consultazione |
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NESSI LAURA, PERSONALISED SMARTPHONE ADVERTISING MODEL: THE INFLUENTIAL FACTORS FOR ITS EFFECTIVENESS,
Rel. WAGNER RALF,
AA 2015/2016
Author:
NESSI LAURA
Title: PERSONALISED SMARTPHONE ADVERTISING MODEL: THE INFLUENTIAL FACTORS FOR ITS EFFECTIVENESS Relatore: WAGNER RALF Academic year: 2015/2016 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-99 Richiedi la consultazione |
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PANSARELLA RICCARDO, THE EFFECTS OF SOCIAL AND SELF-MOTIVES ON E-WOM ON INSTAGRAM AND TIKTOK,
Rel. WAGNER RALF,
AA 2020/2021
Author:
PANSARELLA RICCARDO
Title: THE EFFECTS OF SOCIAL AND SELF-MOTIVES ON E-WOM ON INSTAGRAM AND TIKTOK Relatore: WAGNER RALF Correlatore: RODRÍGUEZ SANTOS CARMEN Academic year: 2020/2021 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-216 Richiedi la consultazione |
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PESHKOVA ANNA, SYMBOLIC CONSUMPTION OF LUXURY: ON EXAMPLE OF LUXURY FASHION GOODS IN RUSSIA,
Rel. TREVISAN ITALO,
AA 2013/2014
Author:
PESHKOVA ANNA
Title: SYMBOLIC CONSUMPTION OF LUXURY: ON EXAMPLE OF LUXURY FASHION GOODS IN RUSSIA Relatore: TREVISAN ITALO Correlatore: WAGNER RALF Secondo Correlatore: RODRÍGUEZ SANTOS CARMEN Controrelatore: GANASSALI STEPHANE Academic year: 2013/2014 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-59 Richiedi la consultazione |
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PHAM LAURE LOUISE THANH LAN, ETHICAL CONSUMPTION: A META-ANALYSIS ACROSS NORTH AMERICA, EUROPE AND ASIA,
Rel. WAGNER RALF,
AA 2015/2016
Author:
PHAM LAURE LOUISE THANH LAN
Title: ETHICAL CONSUMPTION: A META-ANALYSIS ACROSS NORTH AMERICA, EUROPE AND ASIA Relatore: WAGNER RALF Academic year: 2015/2016 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-101 Richiedi la consultazione |
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REUSS STEFFEN WIGBERT, WHAT PRODUCT RATINGS CAN LEARN FROM CHINESE RESTAURANTS: A STOCHASTICAL APPROACH,
Rel. WAGNER RALF,
Rel. GANASSALI STEPHANE,
AA 2013/2014
Author:
REUSS STEFFEN WIGBERT
Title: WHAT PRODUCT RATINGS CAN LEARN FROM CHINESE RESTAURANTS: A STOCHASTICAL APPROACH Relatore: WAGNER RALF Secondo Relatore: GANASSALI STEPHANE Correlatore: TREVISAN ITALO Academic year: 2013/2014 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-60 |
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SCARPA ANDREA, SUBLIMINAL MARKETING: INFILTRATING THE MOBILE DEVICE THROUGH MULTIPLE EXPOSURES,
Rel. TREVISAN ITALO,
Rel. WAGNER RALF,
AA 2013/2014
Author:
SCARPA ANDREA
Title: SUBLIMINAL MARKETING: INFILTRATING THE MOBILE DEVICE THROUGH MULTIPLE EXPOSURES Relatore: WAGNER RALF Secondo Relatore: TREVISAN ITALO Correlatore: GANASSALI STEPHANE Academic year: 2013/2014 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-62 Richiedi la consultazione |
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SCHLOBOHM SARAH, EXPLORING BRAND LOVE AND ITS PRACTICAL APPLICATION: THE VALIDATION OF A LOVEMARK MEASUREMENT TOOL,
Rel. WAGNER RALF,
Rel. TREVISAN ITALO,
AA 2013/2014
Author:
SCHLOBOHM SARAH
Title: EXPLORING BRAND LOVE AND ITS PRACTICAL APPLICATION: THE VALIDATION OF A LOVEMARK MEASUREMENT TOOL Relatore: TREVISAN ITALO Secondo Relatore: WAGNER RALF Academic year: 2013/2014 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-63 |
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SCIESSERE LAURA, GAMIFICATION AND USER TYPES: REASONS WHY PEOPLE USE GAMIFIED SERVICES,
Rel. URKMEZ TAYLAN,
Rel. WAGNER RALF,
AA 2015/2016
Author:
SCIESSERE LAURA
Title: GAMIFICATION AND USER TYPES: REASONS WHY PEOPLE USE GAMIFIED SERVICES Relatore: WAGNER RALF Secondo Relatore: URKMEZ TAYLAN Academic year: 2015/2016 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-104 Richiedi la consultazione |
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SICKERT ALINE, ASSESSING THE CONSUMER-BRAND RELATIONSHIP: COMPARISON OF SELECTED PROJECTIVE VISUAL MARKET RESEARCH TECHNIQUES,
Rel. WAGNER RALF,
Rel. GANASSALI STEPHANE,
AA 2015/2016
Author:
SICKERT ALINE
Title: ASSESSING THE CONSUMER-BRAND RELATIONSHIP: COMPARISON OF SELECTED PROJECTIVE VISUAL MARKET RESEARCH TECHNIQUES Relatore: GANASSALI STEPHANE Secondo Relatore: WAGNER RALF Correlatore: RODRIGUEZ SANTOS MARIA CARMEN Secondo Correlatore: CUEL ROBERTA Controrelatore: TREVISAN ITALO Secondo Controrelatore: HUENERBERG REINHARD Academic year: 2015/2016 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-105 Richiedi la consultazione |
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VAN HEES REGINA THERESIA IRIS, CONSUMER CHOICE: VARIETY IN THE RETAIL SETTING,
Rel. RODRÍGUEZ SANTOS CARMEN,
Rel. WAGNER RALF,
AA 2011/2012
Author:
VAN HEES REGINA THERESIA IRIS
Title: CONSUMER CHOICE: VARIETY IN THE RETAIL SETTING Relatore: WAGNER RALF Secondo Relatore: RODRÍGUEZ SANTOS CARMEN Correlatore: TREVISAN ITALO Secondo Correlatore: GANASSALI STÉPANE Academic year: 2011/2012 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-20 Richiedi la consultazione |
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VENTURA VIEJO JORGE, THE IMPACT OF THE CRISIS ON THE COUNTRY OF ORIGIN EFFECT OF SPAIN: A COMPARATIVE ANALYSIS OF THE USA, GERMANY AND RUSSIA MARKETS,
Rel. TREVISAN ITALO,
AA 2013/2014
Author:
VENTURA VIEJO JORGE
Title: THE IMPACT OF THE CRISIS ON THE COUNTRY OF ORIGIN EFFECT OF SPAIN: A COMPARATIVE ANALYSIS OF THE USA, GERMANY AND RUSSIA MARKETS Relatore: TREVISAN ITALO Correlatore: GANASSALI STÉPANE Secondo Correlatore: RODRÍGUEZ SANTOS CARMEN Controrelatore: WAGNER RALF Academic year: 2013/2014 Course: Corso di Laurea Magistrale - Management [0124H] Struttura didattica: Dipartimento di Economia e Management Formato: digitale Shelfmark: 0124H-65 Richiedi la consultazione |