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Non consultabile BERTAGNOLLI ROBERTO, COUNTRY OF ORIGIN AND STEREOTYPES' INFLUENCE ON THE BRAND EVALUATION OF A PRODUCT, Rel. RODRÍGUEZ SANTOS CARMEN, AA 2013/2014
Author: BERTAGNOLLI ROBERTO
Title: COUNTRY OF ORIGIN AND STEREOTYPES' INFLUENCE ON THE BRAND EVALUATION OF A PRODUCT
Relatore: RODRÍGUEZ SANTOS CARMEN
Academic year: 2013/2014
Course: Corso di Laurea Magistrale - Management [0124H]
Struttura didattica: Dipartimento di Economia e Management
Formato: digitale
Shelfmark: 0124H-45
Consultabile BLÁHOVÁ ALŽBETA, ANALYSIS OF SOCIAL MARKETING CAMPAIGNS FOR ROAD SAFETY AND THEIR EFFECTS ON DRIVER'S BEHAVIOUR IN THE CZECH REPUBLIC AND IN THE GERMAN FEDERAL REPUBLIC, Rel. RODRÍGUEZ SANTOS CARMEN, Rel. TREVISAN ITALO, AA 2011/2012
Author: BLÁHOVÁ ALŽBETA
Title: ANALYSIS OF SOCIAL MARKETING CAMPAIGNS FOR ROAD SAFETY AND THEIR EFFECTS ON DRIVER'S BEHAVIOUR IN THE CZECH REPUBLIC AND IN THE GERMAN FEDERAL REPUBLIC
Relatore: RODRÍGUEZ SANTOS CARMEN
Secondo Relatore: TREVISAN ITALO
Academic year: 2011/2012
Course: Corso di Laurea Magistrale - Management [0124H]
Struttura didattica: Dipartimento di Economia e Management
Formato: digitale
Shelfmark: 0124H-1
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Non consultabile DORION BENJAMIN, EXPERIENTIAL MARKETING AND THE BANKING INDUSTRY, Rel. TREVISAN ITALO, Rel. RODRÍGUEZ SANTOS CARMEN, AA 2011/2012
Author: DORION BENJAMIN
Title: EXPERIENTIAL MARKETING AND THE BANKING INDUSTRY
Relatore: RODRÍGUEZ SANTOS CARMEN
Secondo Relatore: TREVISAN ITALO
Correlatore: WAGNER RALF
Secondo Correlatore: GANASSALI STÉPANE
Academic year: 2011/2012
Course: Corso di Laurea Magistrale - Management [0124H]
Struttura didattica: Dipartimento di Economia e Management
Formato: digitale
Shelfmark: 0124H-5
Consultabile GARCÍA JENNIFER, COUNTRY OF ORIGIN EFFECTS - REPUTATION OF SPANISH BRANDS OUTSIDE BORDERS, Rel. RODRÍGUEZ SANTOS CARMEN, Rel. TREVISAN ITALO, AA 2011/2012
Author: GARCÍA JENNIFER
Title: COUNTRY OF ORIGIN EFFECTS - REPUTATION OF SPANISH BRANDS OUTSIDE BORDERS
Relatore: RODRÍGUEZ SANTOS CARMEN
Secondo Relatore: TREVISAN ITALO
Correlatore: WAGNER RALF
Secondo Correlatore: GANASSALI STÉPANE
Academic year: 2011/2012
Course: Corso di Laurea Magistrale - Management [0124H]
Struttura didattica: Dipartimento di Economia e Management
Formato: digitale
Shelfmark: 0124H-7
Consultabile JUMPPANEN ANNA LARISSA, THE GREEN CONSUMER: CROSS-CULTURAL COMPARISON, Rel. TREVISAN ITALO, Rel. RODRÍGUEZ SANTOS CARMEN, AA 2011/2012
Author: JUMPPANEN ANNA LARISSA
Title: THE GREEN CONSUMER: CROSS-CULTURAL COMPARISON
Relatore: TREVISAN ITALO
Secondo Relatore: RODRÍGUEZ SANTOS CARMEN
Academic year: 2011/2012
Course: Corso di Laurea Magistrale - Management [0124H]
Struttura didattica: Dipartimento di Economia e Management
Formato: digitale
Shelfmark: 0124H-10
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Non consultabile KLEPAN ANNA, EXPERIENTIAL MARKETING APPLIED TO THE SERVICE SETTINGS OF CINEMAS: ENHANCING THE CINEMA ATTENDANCE OF GENERATION Y IN GERMANY AND SPAIN, Rel. TREVISAN ITALO, Rel. GANASSALI STÉPANE, AA 2011/2012
Author: KLEPAN ANNA
Title: EXPERIENTIAL MARKETING APPLIED TO THE SERVICE SETTINGS OF CINEMAS: ENHANCING THE CINEMA ATTENDANCE OF GENERATION Y IN GERMANY AND SPAIN
Relatore: TREVISAN ITALO
Secondo Relatore: GANASSALI STÉPANE
Correlatore: WAGNER RALF
Secondo Correlatore: RODRÍGUEZ SANTOS CARMEN
Academic year: 2011/2012
Course: Corso di Laurea Magistrale - Management [0124H]
Struttura didattica: Dipartimento di Economia e Management
Formato: digitale
Shelfmark: 0124H-11
Consultabile MARTORIELLO GIUSEPPE, INNOVATION MANAGEMENT: BUSINESS MODELS FOR DISRUPTIVE TECHNOLOGIES: THE CASE OF ELECTRIC VEHICLES , Rel. TREVISAN ITALO, Rel. GANASSALI STÉPANE, AA 2011/2012
Author: MARTORIELLO GIUSEPPE
Title: INNOVATION MANAGEMENT: BUSINESS MODELS FOR DISRUPTIVE TECHNOLOGIES: THE CASE OF ELECTRIC VEHICLES
Relatore: TREVISAN ITALO
Secondo Relatore: GANASSALI STÉPANE
Correlatore: RODRÍGUEZ SANTOS CARMEN
Secondo Correlatore: WAGNER RALF
Academic year: 2011/2012
Course: Corso di Laurea Magistrale - Management [0124H]
Struttura didattica: Dipartimento di Economia e Management
Formato: digitale
Shelfmark: 0124H-16
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Consultabile PANSARELLA RICCARDO, THE EFFECTS OF SOCIAL AND SELF-MOTIVES ON E-WOM ON INSTAGRAM AND TIKTOK, Rel. WAGNER RALF, AA 2020/2021
Author: PANSARELLA RICCARDO
Title: THE EFFECTS OF SOCIAL AND SELF-MOTIVES ON E-WOM ON INSTAGRAM AND TIKTOK
Relatore: WAGNER RALF
Correlatore: RODRÍGUEZ SANTOS CARMEN
Academic year: 2020/2021
Course: Corso di Laurea Magistrale - Management [0124H]
Struttura didattica: Dipartimento di Economia e Management
Formato: digitale
Shelfmark: 0124H-216
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Consultabile PESHKOVA ANNA, SYMBOLIC CONSUMPTION OF LUXURY: ON EXAMPLE OF LUXURY FASHION GOODS IN RUSSIA, Rel. TREVISAN ITALO, AA 2013/2014
Author: PESHKOVA ANNA
Title: SYMBOLIC CONSUMPTION OF LUXURY: ON EXAMPLE OF LUXURY FASHION GOODS IN RUSSIA
Relatore: TREVISAN ITALO
Correlatore: WAGNER RALF
Secondo Correlatore: RODRÍGUEZ SANTOS CARMEN
Controrelatore: GANASSALI STEPHANE
Academic year: 2013/2014
Course: Corso di Laurea Magistrale - Management [0124H]
Struttura didattica: Dipartimento di Economia e Management
Formato: digitale
Shelfmark: 0124H-59
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Consultabile TEOMAN AHMET LEVENT, CONSUMER ATTITUDE TOWARDS MOBILE MARKETING: STUDY ON TURKISH CONSUMERS , Rel. RODRÍGUEZ SANTOS CARMEN, AA 2011/2012
Author: TEOMAN AHMET LEVENT
Title: CONSUMER ATTITUDE TOWARDS MOBILE MARKETING: STUDY ON TURKISH CONSUMERS
Relatore: RODRÍGUEZ SANTOS CARMEN
Correlatore: RINGEISEN PETRA
Academic year: 2011/2012
Course: Corso di Laurea Magistrale - Management e consulenza aziendale [0118H]
Struttura didattica: Dipartimento di Economia e Management
Formato: digitale
Shelfmark: 0118H-230
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Consultabile VAN HEES REGINA THERESIA IRIS, CONSUMER CHOICE: VARIETY IN THE RETAIL SETTING, Rel. RODRÍGUEZ SANTOS CARMEN, Rel. WAGNER RALF, AA 2011/2012
Author: VAN HEES REGINA THERESIA IRIS
Title: CONSUMER CHOICE: VARIETY IN THE RETAIL SETTING
Relatore: WAGNER RALF
Secondo Relatore: RODRÍGUEZ SANTOS CARMEN
Correlatore: TREVISAN ITALO
Secondo Correlatore: GANASSALI STÉPANE
Academic year: 2011/2012
Course: Corso di Laurea Magistrale - Management [0124H]
Struttura didattica: Dipartimento di Economia e Management
Formato: digitale
Shelfmark: 0124H-20
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Consultabile VENTURA VIEJO JORGE, THE IMPACT OF THE CRISIS ON THE COUNTRY OF ORIGIN EFFECT OF SPAIN: A COMPARATIVE ANALYSIS OF THE USA, GERMANY AND RUSSIA MARKETS, Rel. TREVISAN ITALO, AA 2013/2014
Author: VENTURA VIEJO JORGE
Title: THE IMPACT OF THE CRISIS ON THE COUNTRY OF ORIGIN EFFECT OF SPAIN: A COMPARATIVE ANALYSIS OF THE USA, GERMANY AND RUSSIA MARKETS
Relatore: TREVISAN ITALO
Correlatore: GANASSALI STÉPANE
Secondo Correlatore: RODRÍGUEZ SANTOS CARMEN
Controrelatore: WAGNER RALF
Academic year: 2013/2014
Course: Corso di Laurea Magistrale - Management [0124H]
Struttura didattica: Dipartimento di Economia e Management
Formato: digitale
Shelfmark: 0124H-65
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Consultabile YILMAZ EDA, CONSUMER BEHAVIOR DURING CRISIS, Rel. RODRÍGUEZ SANTOS CARMEN, AA 2011/2012
Author: YILMAZ EDA
Title: CONSUMER BEHAVIOR DURING CRISIS
Relatore: RODRÍGUEZ SANTOS CARMEN
Academic year: 2011/2012
Course: Corso di Laurea Magistrale - Management [0124H]
Struttura didattica: Dipartimento di Economia e Management
Formato: digitale
Shelfmark: 0124H-21
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