Kemal Gunay

Assegnista di ricerca

Dipartimento di Sociologia e Ricerca Sociale

Via Verdi, 26 - 38122 Trento

kemal.gunay[at]unitn [dot] it

	Formazione
	PhD Communication Science,Institute of Social Sciences, Istanbul University 2018 — 2022 Thesis: “Climate Change Communication and Public Relations: Comparison of Ministries and NGOs’ Public Relations Activities on Twitter” - Examined textual data with rule-based and unsupervised machine learning algorithms Master Corporate Communications, Institute of Social Sciences, Istanbul University 2015 — 2018 Thesis: “Content-based communication in social media: A research on universities” Bachelor Public Relations and Publicity, BA, Communication Faculty, Istanbul University 2003 — 2007
	Carriera accademica ed attività didattica
	New Media Research Methods – Python Tutorial, Istanbul Aydin University - 2023 I taught Python core courses in the social science: digital research methods and statistics. Digital Advertising: Google AdWords, Search Console, and Analytics, Istanbul Aydin University - 2023 I provided undergraduate-level courses on Digital Marketing and Analytics, imparting knowledge to students on current digital marketing strategies and analytical methods. I equipped students with skills in planning and managing digital marketing campaigns using Google AdWords, Search Console, and Analytics. PySpark ML Bank Customer Churn Prediction Project, Miuul - 2021 A workshop where I explained Spark installation and functions. GitHub Teacher Bachelor course “Visualization in R”, Gelisim University - 2019 Based on material by Garrett Grolemund, Hadley Wickham: R For Data Science
	Interessi di ricerca
	Data Science, Social Networks, Large Language Models - Knowledge Graph, Communication, Public opinion, Political Communication, Political Sociology, Digital Media, Climate Change Communication, Animal Rights
	Convegni e conferenze
	Gunay, K., Computational Social Science: TCSS 2023 Understanding Society with Data, Koc University, 13,14 April 2023 Gunay. K, “Climate Change Communication and Public Relations: Comparison of Ministries and NGOs’ Public Relations Activities on Twitter”, (bookdown format), 2022 Gucdemir, Y., Gunay, K., (2021)Is The Internet Of Things Transforming A Surveillance Tool? Istanbul University Press Mengu, S., Mengu, M., Gunay, K. (2021). 19th Annual International Conference on Communication and Mass Media, 10-11 May 2021, Athens, Greece Gunay, K. Gucdemir, Y., CTC 2021 3rd Communication and Technology Congress 12-14 April 2021, Istanbul